Capacity strategy: Number and size of sites


Capacity strategy is a crucial aspect of operations management that involves determining the right amount and type of resources, such as equipment, facilities, and personnel, to meet the current and future demands of the organization. One important aspect of capacity strategy is the number and size of sites an organization chooses to operate from.

The number of sites an organization operates from can have a significant impact on its capacity strategy. Having multiple sites can provide several advantages, such as the ability to serve a wider geographic area, spread out the risk of disruptions at any one location, and take advantage of different market conditions in different regions. However, it can also increase costs, such as the costs associated with managing multiple locations and coordinating logistics between sites.

The size of an organization’s sites can also have a significant impact on its capacity strategy. A larger site may offer the advantage of economies of scale, such as the ability to produce products or services at a lower cost per unit. However, it can also increase costs, such as the costs associated with maintaining a larger facility and the costs associated with managing a larger workforce.

When determining the number and size of sites, organizations must consider factors such as the nature of their products or services, the level of demand, and the costs associated with operating different numbers and sizes of sites. For example, if an organization produces a product with a long lead time, such as a customized piece of machinery, it may choose to have fewer, larger sites to take advantage of economies of scale. On the other hand, if an organization operates in a highly seasonal industry, such as retail, it may choose to have multiple, smaller sites to better match its capacity to seasonal demand.

It’s important to note that capacity strategy is not only about the physical capacity but also about the capacity of the organization to manage the resources effectively and efficiently, this includes the capacity to forecast the demand, manage the supply chain, and to make the right decision at the right time.

In conclusion, the number and size of sites are important aspects of capacity strategy. Organizations must consider factors such as the nature of their products or services, the level of demand, and the costs associated with operating different numbers and sizes of sites when determining the number and size of sites. By implementing the right capacity strategy, organizations can ensure that they have the resources they need to meet customer demand and achieve their performance objectives.